The Demise of Google Authorship and the rise of Facebook Authorship”
What is Facebook Authorship?
Facebook has recently introduced “Facebook Authorship” feature that is powered by the Author meta tag. Facebook’s Author Tag will help publishers to allow Facebook readers to start following the author of an article they just read.
With this simple author Meta tag, writers/publishers can easily include the authorship information for any piece of content they share on facebook.
So, next time when the author or anyone else shares that piece of content on facebook, the author profile is attached to it which links back to the author facebook profile/page with an option to follow/like the author/page too. Read More
Freelancer.com acquires Warrior Forum, The world’s largest online marketing community and marketplace. Early Today, Freelancer Ltd. (ASX:FLN) announced the acquisition of the most popular internet marketing forum (WarriorForum.com). The acquisition price was $3.2 million, which is funded by the existing cash reserve of the company. This represents a price to revenue multiple of ~3x (based on normalized revenues run rate, which is aprrox. $1.0 million).
Warrior Forum will remain independent to Freelancer.com and will have a separate dedicated team to support the warriors. Read More
Clickbank has been one of the most popular digital ecommerce platforms. It was launched in 1998 (almost 15 years back) and have been helping millions of digital entrepreneurs (product creators) and digital marketers (Publishers) to reach their financial goals.
With this evolving digital industry where web and mobile industry is growing exponentially each day.. Clickbank also launched its new suite of features few days back, calling it Clickbank 3.0.
The all new Clickbank 3.0 includes many new great features for entrepreneurs and marketers to help them boost their affiliate sales and increase revenue.
In addition to these new features, Clickbank has also updated the overall look and feel of their website to provide better navigation to the end users. Read More
It may sound you like a new song from Bullet For My Valentine… but NO! its a new Web Nightmare.
So What is it?
HeartBleed is a security vulnerability in OpenSSL, a popular open-source protocol which is used to encrypt or secure most of the websites on the internet.
(Almost 66% of the websites on Internet uses SSL To encryptdata)
SSL (Secure Socket Layer) is used to protect the confidential information such as usernames, passwords, credit card numbers and other sensitive data set on secure websites . Mainly it is used in securing and protecting the services like Online Shopping and Online Banking from Eavesdropping. Read More
Its April Fools Day and this one big news is coming that Facebook has acquired Maxbouty, a well known Canadian CPA Network for $550 Million. Don’t know, how true it is.
Facebook was looking for an affiliate network to integrate their existing business model from a long time. Also, not so far back in 2010 Facebook itself sued MaxBounty in a lawsuit which was settled out later in a court. Read More
Retargeting is not a new term in Internet Marketing industry. With time the term has evolved, with a broader definition and involves different ways to work with the “retargeted” visitors. Today, Retargeting is not limited to the sites; it now works with Search and Social aspects too.
What is Retargeting?
Retargeting is a simple technique to reconnect with the visitors of your websites, who visited your website earlier but didn’t purchased or optin what you have to offer.
Studies have shown that an average user needs to see an offer or a product several times before they decide to spend their money on them.
Research also shows that only 2% of your visitors convert into customer on their first visit to your online store or website. Retargeting bring back those 98% visitors back to your website and converts your potential customers into happy customers. Read More
Screencasting is one of the best way to promote your product or service.. Whether you want to create a product demonstration, website walk-through or a tutorial video, screencast is a great way to showcase the process.
I have seen most of the marketers and other people around me, using Camtasia software to record their screen and create such screencast videos.
But what, if you are using someone else’s computer and such a software is not around? The online or web-based screencast tools comes to your rescue then. These cool tools lets you record your screen without any software installation easily and quickly. Read More